happysocks

May 28, 2024, 08:10 PM UTC

SS24 Pride: Do You Speak the Language?

You thought the word "Slay" became slang because of TikTok? Think again! This year for pride, we want to give credit to the LGBTQIA+ community for influencing modern vocabulary. Happy Socks

HappySocks

Do you speak the language?

For our Pride campaign this year, we're teaming up with Swedish community-based production company Musoke Productions. Together we want to shine a light on the language spoken by marginalized groups within the LGBTQIA+ community. Many of the words trending on TikTok, such as "Slay, "It's giving...", and "Shade", originate with the LGBTQIA+ community. Click the link below to learn more about queer slang and our Pride campaign. Happy Pride!

LEARN THE LINGO

It's giving... pride!

Learn more about queer culture and all the amazing slang they have shared with the world.

WATCH THE VIDEO

See the full campaign, as well as our colorful pride collection, by clicking the button below.

SEE FULL COLLECTION

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