99 problems but an itch ain’t one

Aug 17, 2024, 4:05 PM•beardbrand

DITCH THE ITCHThere are more than enough irritating things in this world—your beard shouldn’t be one of them.
Some beard itch is normal when you first start growing, but if you frequently find yourself knuckles deep in your face fur after the first month of growth, this email is for you.
These four steps will help you keep beard itch at bay.

1. WASH LESSThe biggest culprit behind an itchy beard is dry skin, which is often caused by overwashing. Every time you wash your beard, you also wash away sebum — your skin’s natural moisturizing oil. Now, unless you work in an environment where your beard gets dirty daily, you don’t need to wash your beard more than two to three times per week. If you’re washing more than that, try cutting back and using the co-wash method instead.

2. CO-WASH YOUR BEARDCo-washing stands for conditioner washing—the art of using only conditioner to clean your beard. For the purpose of your beard, this means using only Beardbrand Utility Softener to clean your beard most days of the week. Utility Softener contains just enough cleansers to keep your beard clean on days you’re not using the heavier Utility Wash.

3. POST-SHOWER CONDITIONINGConditioning your beard doesn’t stop when you step out of the shower. Beard hair is generally coarser than head hair, making it hard for your skin’s natural oil to make it to the tips of the hair. Apply Utility Oil to the skin beneath your beard, helping to replace that sebum that went down the shower drain. If you have a longer beard, you can apply Utility Balm to the ends of your beard hair for even more slow-release conditioning.

4. EXFOLIATEDead skin and other things get trapped beneath your beard hair. This can cause itchiness and flaking. Use a stiff-bristled boar’s hair Beard Brush to exfoliate the skin beneath your beard. The boar’s hair pulls double duty by helping evenly spread oil over your beard hair.

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